Privacy Policy

Introduction

alphaedges SARL ("we", "our", or "us") is committed to protecting your privacy and personal data. This Privacy Policy explains how we collect, use, store, and protect your personal information when you use our website and services. We are the data controller for the personal data we process about you.

This policy applies to all personal data we process in connection with our finance automation and workflow optimization services, whether collected through our website, direct communications, or business relationships.

Data Controller Information

Data Collection

We collect personal data that you provide to us directly and data we collect automatically when you interact with our services. The data we collect includes the following categories:

Information You Provide Directly

• Contact information (name, email address, phone number, company name)
• Communication preferences and enquiry details
• Business information related to our services
• Feedback and correspondence with our team
• Information provided during consultations and service delivery

Information We Collect Automatically

• Website usage data (pages visited, time spent, click patterns)
• Technical information (IP address, browser type, device information)
• Cookie and tracking data (see our Cookie Policy for details)
• Referral source and marketing campaign data

How We Use Your Information

We use your personal data for the following purposes, based on legitimate business interests, contractual necessity, or your consent:

Service Delivery and Communication

• Providing finance automation and workflow optimization services
• Responding to enquiries and providing customer support
• Managing business relationships and project delivery
• Sending service-related communications and updates

Business Operations

• Website operation and security monitoring
• Analytics and performance improvement
• Legal compliance and regulatory requirements
• Business development and marketing activities (with consent)

The legal basis for processing your data varies depending on the purpose. We primarily process data based on legitimate business interests, contractual necessity, legal obligations, or your explicit consent where required.

Cookies and Tracking Technologies

We may use cookies and tracking technologies for analytics, advertising, and remarketing purposes, including Google Ads. These technologies help us measure campaign effectiveness, deliver relevant advertisements, and improve our services. You can manage your cookie preferences at any time through our cookie consent banner.

For detailed information about the cookies we use and how to control them, please refer to our Cookie Policy.

Data Sharing and Third Parties

We do not sell your personal data to third parties. We may share your information in the following circumstances:

• With trusted service providers who assist in delivering our services (under strict data protection agreements)
• With professional advisors (lawyers, accountants, auditors) when necessary for business operations
• When required by law, regulation, or legal process
• To protect our rights, property, or safety, or that of our clients or others
• In connection with business transfers or reorganization (with appropriate safeguards)

International Data Transfers

Your personal data is primarily processed within the European Economic Area (EEA). If we transfer data outside the EEA, we ensure appropriate safeguards are in place, such as adequacy decisions, standard contractual clauses, or other approved transfer mechanisms under GDPR.

Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, comply with legal obligations, resolve disputes, and enforce our agreements. Our retention periods vary based on the type of data and purpose:

• Contact and enquiry data: Up to 3 years after last contact
• Client project data: 7 years after project completion (for legal and tax purposes)
• Website analytics data: 26 months (Google Analytics default)
• Marketing data: Until consent is withdrawn or 2 years of inactivity
• Legal and compliance records: As required by applicable law

Your Rights

Under the General Data Protection Regulation (GDPR), you have several rights regarding your personal data:

Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. These measures include encryption, access controls, regular security assessments, and staff training. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

Contact Information

If you have questions about this Privacy Policy, wish to exercise your rights, or need to contact us about data protection matters, please reach out to us:

If you are not satisfied with our response to your privacy concerns, you have the right to lodge a complaint with the Luxembourg National Commission for Data Protection (CNPD) or your local data protection authority.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of significant changes by posting the updated policy on our website with a new "last updated" date. We encourage you to review this policy periodically to stay informed about how we protect your data.

Governing Law

This Privacy Policy is governed by Luxembourg law and the General Data Protection Regulation (GDPR). Any disputes arising from this policy will be subject to the jurisdiction of Luxembourg courts.